Marketing by Ian & Rachel
Storytelling, Content Production, SEO & CRO Optimisation
Meet the Founders
Born, raised, and educated in Dublin, Ireland. Rachel read Ancient History and Theology at Trinity College Dublin before working as a licensed guide in the Vatican for ten years.
She has almost twenty years of experience in the travel industry and a decade in marketing. Specializing in email marketing, content production, and planning.
Ian was born in Liverpool and went on to read Archaeological Sciences at the University of Bradford. He worked as an archaeologist in Pompeii before spending a decade as a guide in Rome.
He has twenty years of experience in the travel and tourism industry and ten years in marketing, specializing in SEO, CRO, content production, and planning.
Why SaltMark
One of us is from Dublin. The other from Liverpool. Two grey port cities with the Irish Sea between them. Yet we met in Rome, and now we both live in Lisbon.
A saltmark is the white tide line that salt leaves behind. The quiet record of where the water has been.
Our journey has its own saltmarks, silently marking moments in our lives like tree rings mark the passing of the years.
We know the best brands work the same way. They don't shout, they leave a mark that holds. That's what we do.
Storytelling, content, SEO, and CRO for hospitality, travel, food, drink, and craft brands.
Lisbon, Liverpool, Dublin, Rome, three ports, and a river city. That's where Saltmark sits.
